So, you’re diving into the job search pool and wondering if it’s worth it to write a cover letter.
Maybe it’s like when you’re not sure if you need an umbrella for a cloudy day—job ads aren’t always clear about it.
But here’s the deal: more often than not, grabbing that metaphorical umbrella, aka writing a cover letter, is your best bet.
Sure, some folks hiring might not be super picky about getting one, but many employers would love to learn more about your motivations and experiences.
This is especially relevant if you’re:
- A recent graduate
- Switching professions
Take advantage of the tips below and our cover letter builder to help craft your letter to make a huge impact.
Instead of just tossing your resume into the digital void with a quick “Here’s my name, check out my resume, and let’s call it a day,” a cover letter is your chance to say, “Here’s why I’m perfect for this job.“
Why Cover Letters Are Valuable
A 2022 study by Arcadia University found that 83% of job experts believe a strong cover letter can boost your chances of landing an interview, even if your resume isn’t top-notch.
Why do some employers value cover letters? They reveal more about you, show your genuine interest in the job, and demonstrate you’re willing to go the extra mile.
That’s why many job experts agree.
Cover letters might not be mandatory, but they can be the key to choosing the right candidate.
Changing Perceptions of Cover Letters
The perception of cover letters among hiring managers has significantly shifted over the years.
Jobvite’s research indicates an increasing trend in the importance of cover letters, with a notable rise in their value from 2017 to 2021.
This change reflects a broader understanding of the cover letter’s role in highlighting a candidate’s:
- Unique skills
- Motivation for applying
- Potential for future growth
Now more than ever, you should work on creating your cover letter along with your resume.
Overcoming ATS Challenges
When you apply for a job online, there’s a computer program called an Applicant Tracking System (ATS) that companies use.
This program checks your resume and cover letter to see if they’re a good fit for the job by checking to see if you’ve added the right skills and phrases.
Using our resume builder can help you easily add these keywords but what about a cover letter?
To make your application move forward, here’s what you should do:
- Include important keywords in your cover letter
- Write your letter clearly
- Use action verbs to showcase your achievements
And here’s what you shouldn’t do:
- Write in a way that’s hard to read
- Include irrelevant information or skills that are not related to the job
- Repeat the same words too much.
Crafting a Compelling Cover Letter
A standout cover letter requires more than just summarizing your resume. Here are key strategies to ensure your cover letter makes an impact:
- Understand the company’s culture: Tailoring your cover letter to align with the company’s values and mission demonstrates that you have done your research and are genuinely interested in becoming part of their team.
- Highlight your skills and experiences: Use the job description as a guide to highlight how your skills and experiences make you the ideal candidate for the position. Provide specific examples that showcase your abilities and how they apply to the role you’re seeking.
- Personalize your journey: Your cover letter is the perfect place to share your personal story, especially if you’re transitioning to a new field or have a unique career path. Explain why you’re making the change and how your background prepares you for this new role.
- Be concise and direct: Hiring managers review countless applications, so a concise, well-structured cover letter is more likely to be read in full. Get straight to the point while ensuring your personality shines through.
Make sure your cover letter is free of errors as well. A cover letter template can help you eliminate any mistakes.
Conclusion
By investing the time to craft a thoughtful, personalized cover letter, you significantly enhance your chances of standing out in a competitive job market.
Remember, a cover letter is more than a formality; it’s a strategic tool in your job search arsenal. Use it to tell your story, highlight your achievements, and express your excitement for the opportunity.
With a compelling cover letter, you can open doors to new career possibilities and move one step closer to securing your ideal job.
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